The 2 Create a Website Podcast


Internet Marketing






November 2021
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In 2017, I launched Passive Shirt Profits. I knew I was venturing into a new niche that probably wasn't going to be met with instant success like I had with 2 Create a Website.

It's a different time now, and I knew I wouldn't have the early Google traffic to carry me along like I did here.

Nevertheless, it was the right decision for me at the time, and it also made me realize how I much I need something else in addition to money in order to feel fulfilled with running a website.

Pivoting isn't always easy, but sometimes it's necessary and I've had a lot of revelations since that time. In a nutshell, don't be afraid of change!

Category:general -- posted at: 5:36pm EST

WordPress users are notorious for relying on the blog-only format. These are fine if you ONLY want to organize your content from newest to oldest. But what if your site teaches someone how to do something? It makes more sense to use the silo structure.

In this podcast I discuss why I simplified my homepage, navigation and I explain more about what a silo structure is.

Direct download: podcast20.mp3
Category:general -- posted at: 4:48pm EST

2CAW 019: Why Are You Ignoring This Free Traffic Source?

YouTube is the #2 search engine behind If it's so heavily searched, then why are you ignoring it as part of your strategy to get visibility online? In this podcast, I discuss one other way YouTube has helped me financially and also why you'll be seeing more varieties of video in the future.

Direct download: podcast19.mp3
Category:general -- posted at: 3:07pm EST

I discuss why there is such a disconnect with all the info available about how to build traffic to a website, yet so many new people struggle. 

Direct download: 2CAW018.mp3
Category:general -- posted at: 10:34am EST

In this episode I discuss the really big pricing changes Udemy is implementing on April 4th, 2016. If you are an instructor or thinking of becoming one, you cannot miss this. I also discuss my move from Udemy to MemberMouse and why I chose that plugin.

Direct download: 2CAW017.mp3
Category:Internet Marketing -- posted at: 10:59am EST

Feeling left out because you aren't on the hottest social app? Wondering how it can help your business? Here's a quick overview of what Periscope is and why I haven't joined yet. I'll also discuss the strategy I will be using in 2016 to track and see if it's worth my time.

Direct download: podcast16.mp3
Category:Internet Marketing -- posted at: 11:54am EST

In this podcast I will update you on what happened with two of my Facebook niche pages that I am monetizing with Spreadshirt. I will also talk about my highest earning program and why I don't discuss it much. And finally, I'll weigh in on Udemy after selling my courses there for a year.

Direct download: 2CAW015.mp3
Category:Internet Marketing -- posted at: 12:10pm EST

Learn how to get cheap likes on Facebook and make sure your audience sees your content.  I will explain how I setup my ads to keep costs as low as possible.

Direct download: 2CAW014.mp3
Category:Internet Marketing -- posted at: 11:06am EST

If you're tired of waiting on Google to rank you, here are some other creative ways to drive traffic to your site.

Direct download: 2CAW013.mp3
Category:Internet Marketing -- posted at: 10:13am EST

If you get nervous when creating videos, here are some strategies that will help you calm down and relax so you're more conversational.  And if you've never created a video this podcast will motivate you to create your first one!  Find out what I think about scripts vs outlines, why you should openly admit your nervous and more.

Direct download: 2CAW012.mp3
Category:Internet Marketing -- posted at: 10:31am EST

A look at the differences between a niche and broad topic website. I also explain why I wouldn't have had the same success with 2 Create a Website today and what I would have done different if starting today.  Discover how to make a broad niche work for you.

Direct download: 2CAW011.mp3
Category:Internet Marketing -- posted at: 10:56am EST

Amazon has a CPM ad program that pays you for every 1,000 impressions.  Unlike AdSense, you can set your own prices, but can it compete?  Find out what I think and learn more about how the program works.

Direct download: 2CAW010.mp3
Category:Internet Marketing -- posted at: 12:56pm EST

Why selling online courses can be great even if you don't have a large following.

Direct download: 2CAW009.mp3
Category:Internet Marketing -- posted at: 2:50pm EST

Learn what can cause a penalty and tips for submitting a reconsideration request if you receive a manual action

Direct download: 2CAW008.mp3
Category:Internet Marketing -- posted at: 11:10am EST

In this episode I will be talking about how I'm using Spreadshirt to monetize my website.  You will learn about how the program works, how to outsource image creation, promoting your store and more.

Direct download: 2CAW007.mp3
Category:Internet Marketing -- posted at: 2:35pm EST

The free content strategy works great for building a following, but can you go too far? Does it attrach too many freebie-seekers who never buy?

Direct download: 2CAW006.mp3
Category:Internet Marketing -- posted at: 9:44am EST

In this episode I discuss how I was able to stand out in the natural hair niche and provide advice that will keep you from feeling overwhelmed in the early days of creating and promoting your website.

Direct download: 2CAW005.mp3
Category:Internet Marketing -- posted at: 11:06am EST

In this podcast, learn various strategies for creating and posting image to drive passive traffic to your website using Pinterest.

Direct download: 2CAW004.mp3
Category:Internet Marketing -- posted at: 12:28pm EST

Discover how to maximize your AdSense earnings, tips for attracting higher paying ads and much more.

Direct download: 2CAW003.mp3
Category:Internet Marketing -- posted at: 2:36am EST

Discover why you need to make use of of posts and pages on your WordPress website.

Direct download: 2CAW002.mp3
Category:Internet Marketing -- posted at: 2:04pm EST

Introducing Lisa, the owner of 2 Create a Website and get more tips on income diversification and how to earn more with affiliate marketing.

Direct download: 2CAW001.mp3
Category:Internet Marketing -- posted at: 2:37am EST